ACP Blogs

Here at ACP, our community of advisors has a particular way of looking at household financial planning. Even though we all serve many different clients with varying demographics, household incomes, financial profiles, and goals, we come together on a core set of beliefs that fuel our practices.  Today, we want to illustrate ACP’s seven core concepts for approaching financial planning with clients. These concepts were developed by Bert Whitehead who in 1995 presented them to a group of four other professionals with the intent to change the way we approach financial planning: from institutions to people.  Bert knew that as it currently stood, the financial planning industry didn’t cater to the needs of the real people who walked into his office each day. He, like others, noticed ...

Financial planning reaches far beyond investments. It’s more than paperwork and numbers on a balance sheet; it’s about understanding and optimizing the full scope of a client’s financial horizon. We at ACP know financial planning to be a rich field with great depth and reach, but that isn’t the case for every client who walks through your doors. Sometimes the financial world can seem segmented to them, with a professional dedicated to just one area of their plan: insurance, investment, estate planning, taxes, etc.  While each area is important individually, how they inform, complement, and function together is the best way to get a comprehensive look at a financial picture. Financial planning means something different to every advisor, and for our community of advisors ...